What is SEO Optimization?

TwoFreeWebsites_WhatisSEOOptimization

If you’re reading this, it is because you are seeking answers to this question…  What is SEO Optimization?  Well, you have come to the right place for answers.

SEO Stands for Search Engine Optimization.


 

SEO is the process of increasing the visibility of one’s website in search engine results (SERPS) by driving quality traffic to it through various methods.  In this article, we will discuss those methods further.  I will give you some tips and tricks that I use!  You’re welcome!

SEO is not just about making your website better for the search engine.  It is also about making it a better and a more quality user experience for people that visit your site.  If people love what you have to say, you can rest-assured that they will visit your site again.

Although Social Media does play a role in website traffic, the main search engine’s will be your primary source of traffic.  Google, Bing and Yahoo are the most widely-used search engines.  We will e talking about those search engines today.

 

Get Your Website ON


Before you can do any type of SEO to your site, you will first need a website, right!   If you do not already have a website, the place that I recommend to get a free website is Wealthy Affiliate.  If you need guidance in getting your free website, you can start by reading this Blog where I teach you how to do just that!

Get your free websites

 

Find The Best Keywords


The best way to drive traffic to your website is through Content Marketing.  A clear definition of Content Marketing is writing quality content or posts that are strategically developed for a targeted group with the intent of educating the reader but also to increase website traffic and enhance website interactions and conversions.  whew!

When you write a Blog (content)  for your website about a specific topic, you will first want to do your keyword research and find out what people are typing into Google when seeking information related to your topic.

The very best keyword search tool that I have found on the market is Jaaxy.  I suggest that you read this post to learn about Jaaxy and also how to learn how to use Jaaxy for free.

Learn about Jaaxy and use it for free.

Anytime I write a new Blog Post for my site, my first step is to find the targeted key words for my website that will bring the most traffic.  I always use Jaaxy.  I know that you will love it too!

 

Write Quality Content


 

People are not going to revisit your site unless you are writing interesting and helpful information.  Use your keywords in your content but don’t over-do it.  Write like you are talking to someone.  Your writing should be conversational.  You should post content frequently and this will help with SEO.  I would strive for at least 2 post per week to keep your site active with fresh content.  Google likes this.

WA SEO experts recommend writing posts of at least 1500 words or more.  If you write 1500 words or more of quality content, that increases your chances of getting ranked on the first page of Google for your key words.  As Internet Entrepreneurs, page 1 Google Ranking is what we all desire.  Well, it can happen sooner than you think if you follow these tips!

Check your page rankings on JAAXY for free!

 

 

Register Your Site With Google Webmaster Tools


I always make sure that I set up each of my websites with Google Webmaster Tools.  Search for Google Webmaster Tools and log in with your Google Account.  You can register your site by selecting Add A Property and then follow the site verification instructions.

I also like to make it a practice to register my sites with Yahoo which will also register it with Bing since Bing and Yahoo have partnered up.

You an also submit a sitemap through Google Webmaster Tools.  This will let Google know that your website is out there and get your pages indexed.  You can generate your site map from the All In One SEO on your WordPress website as mentioned below.  We talk about All In One SEO a few sections down the page.

 

Fetch As Google


 

Once your site is Registered and Verified, you can then use a feature called Fetch as Google.  I do this with each of my posts to ensure that Google sees my page.  So, I just got in the habit of doing Fetch As Google for my post each time I create a new post.

I just type Fetch As Google when logged into my Google Account and it takes me right to the page where I can do Fetch As Google for each of my posts with the specific links to the pages.

You can also do a Fetch As Google again for the same post if the content on your post changes significantly.  But, just make sure you do it once and there is no need to get carried away with it.  Google will find your website and content when you do this!

 

Add Internal And External Links


 

For my posts, I shoot for 2 internal Links and 2 external links.  Internal Links are links to your own content within your own website.  You can work these into your post.  Internal Links tell Google that you trust your own information.  I also shoot for adding 2 External Links.  External Links are when you post a link within your content to another person’s website outside of yours.  When you do this, be sure to check the option that says Open in new Window when adding the link.  You want visitors to be able to view the other website without taking them out of your website.  Top SEO peeps believe that having both Internal and External Links on your posts are good for your rankings.

 

All In One SEO For WordPress


 

I develop all of my websites in WordPress.  WordPress is an easy way to create your very own website without any coding.  Click here to get your FREE WordPress websites and Hosting.

WordPress allows you to add Plug-Ins which help you do specific tasks quick and easy.  I recommend the All In One SEO Plug-in that comes with WordPress.  This plug-in allows you to fill in information to optimize each post that you create.   All In One SEO was developed in 2007 and it is still today one of the most downloaded plug-ins in WordPress.  It is also very user-friendly!

 

View the All In One SEO Like A Boss Video now.

 

Post on Google Plus


 

When you are ready to Publish your post and show it to the world, SEO experts recommend posting it on Google Plus.  Google likes Google so Google platforms are a really good thing.   Posting your content to Google can definitely help your rankings.  When you post your post to Google, you will include the link.  This also counts as an External Link that is linking back to your site.  Some call this a Back Link.  It helps with SEO to have links from other sources to your site.  This will help increase your rankings because it shows that others are linking back to your content.

 

Check Your Website Traffic Through Google Analytics


 

Google Analytics is a great and user-friendly tool to use to check your website traffic.  Here you will get all of the information that you need to see how your website is doing.  Do not get discouraged though because it can take time and determination to drive consistent traffic to a website.  But, keep at it and don’t give up.  I can promise you that it is worth your time and effort.

 

Check Your Google Site Ranking Through JAAXY


 

I use JAAXY to check my site rankings in Google.  JAAXY will check the first 10 pages of Google for me to see if my site ranks on those pages.  If you are on the first 10 pages of Google, you are oing great and well on your way!  The ultimate goal of Internet Entrepreneurs is to achieve a page 1 Google Ranking.  Keep up the good work and you’ve got this!

Get JAAXY for free and check your website ranking now!

 

Successful Internet Entrepreneurs NEVER Give Up!


 

Well, I hope you have gained valuable insight into the world of internet marketing.  It is a fun and exciting world and there is a new adventure awaiting you each and every single day!  TwoFreeWebsites wants to help you achieve your goals and become an on-line success.  If you ever have any questions, I am always happy to help you.

You have something wonderful and unique to offer and don’t ever forget that.  Any business takes an investment of time and determination.  It is always best to start a website on a subject that you are passionate about.  You have unique perspectives to share with the world.

If you have any comments about this post or need my help, please post a comment below.  I respond to each and every comment.

May God’s Blessings Surround You!

Alisha XOXO

 

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